SUMMARY
Growth-focused Marketing Manager and Digital Growth Strategist with hands-on experience leading digital campaigns, website strategy, CRM implementation, marketing automation, reporting dashboards, ecommerce systems, and cross-functional project delivery. Proven record of driving measurable growth, including 383% website traffic growth, $1,000,000 in gross sales contribution over 6 months, 40+ client reporting dashboards, 50+ website projects, and 40+ client campaigns. Skilled at connecting marketing strategy with technical execution across paid ads, email marketing, SEO, web optimization, customer journey mapping, and sales pipeline development. Known for building scalable systems that improve lead generation, customer experience, campaign visibility, and revenue performance.
ALLStart Date
Completed Date
Location
Type
Office Type
Apr 1, 2024
Aug 1, 2026
Lyman, SC
Full-Time
Remote
Jun 1, 2018
Aug 1, 2026
Cincinnati, OH | Lyman, SC
Part-Time
Hybrid
Aug 1, 2023
Apr 1, 2024
Lyman, SC
Full-Time
Hybrid
Jan 1, 2023
Aug 1, 2023
Wellford, SC
Full-Time
On-Site
Feb 1, 2020
Jan 1, 2023
Greer, SC
Full-Time
On-Site
Mar 1, 2017
Oct 1, 2019
Cincinnati, OH
Full-Time
On-Site
May 15, 2015
Aug 1, 2016
Cincinnati, OH
Part-Time
On-Site
Table view
School
Degree
GPA
Start Date
Completion Date
Location
Bob Jones University
Bachelor's
3.98
Aug 1, 2016
May 1, 2018
Greenville, SC
Related Experience
Description
Media
Start Date
Completion Date
Related Tool(s)
Utilizing Airtable, I created a collaborative scalable workspace between client’s and the agency to streamline social media post approval as well as open collaboration and clear tracking of monthly activities. This workspace served as a backbone for social media services in the agency to help communicate ideas and project timeline both with internal and external teams.
Jan 1, 2026
Mar 1, 2026
Created an onboarding automated workflow for prospects that signed a contract to walk through onboarding steps and create internal communication channel to the team to begin collaboration and decrease TTL for prospective client.
Dec 1, 2025
Jan 31, 2026
All Skills
Top SkillsAnalytics & Operations
Analytics & Operations
Skill Level
Description
Skill Category
4
Building clear dashboards and reports that turn campaign, sales, and operational data into actionable insights.
Analytics & Operations
2
Managing inventory workflows, product data, and operational systems that support accurate fulfillment and planning.
Analytics & Operations
5
Building repeatable marketing systems, processes, dashboards, and workflows that improve execution and visibility.
Analytics & Operations
CRM & Automation
CRM & Automation
Skill Level
Description
Skill Category
5
Designing, implementing, and managing CRM systems that improve tracking, follow-up, pipeline visibility, and customer data.
CRM & Automation
4
Using HubSpot to manage CRM structure, lifecycle stages, campaigns, automation, reporting, and sales follow-up.
CRM & Automation
5
Creating automated workflows that reduce manual work, improve follow-up, and connect marketing and sales systems.
CRM & Automation
Creative & Production
Creative & Production
Skill Level
Description
Skill Category
5
Recording, mixing, and optimizing audio for polished live, digital, and production-ready experiences.
Creative & Production
3
Digitally create and publishing creative assets and artworks across various digital and print mediums.
Creative & Production
5
Writing and arranging original music ideas for creative, branded, entertainment, or production-focused projects.
Creative & Production
5
Producing, editing, and refining music projects with attention to arrangement, sound quality, and final delivery.
Creative & Production
5
Designing and editing sound elements that support music, media, events, and branded experiences.
Creative & Production
Growth & Marketing
Growth & Marketing
Skill Level
Description
Skill Category
5
Planning and executing digital campaigns across channels to increase visibility, leads, engagement, and revenue.
Growth & Marketing
5
Creating email campaigns, nurture flows, and automations that improve follow-up, engagement, and conversions.
Growth & Marketing
4
Building and optimizing paid search campaigns for lead generation, traffic growth, and measurable campaign performance.
Growth & Marketing
4
Developing marketing strategies that connect audience insight, channel execution, conversion paths, and revenue goals.
Growth & Marketing
4
Defining positioning, goals, channels, offers, and execution plans that support sustainable business growth.
Growth & Marketing
4
Building and optimizing paid social media campaign within Meta for lead generation, traffic growth and measurable campaign performance.
Growth & Marketing
3
Coordinating marketing strategy and execution across multiple locations while balancing local needs and brand consistency.
Growth & Marketing
5
Managing social content, publishing, engagement, and brand presence across relevant social platforms.
Growth & Marketing
Leadership & Project Management
Leadership & Project Management
Skill Level
Description
Skill Category
5
Coordinating client work, timelines, deliverables, and communication to keep projects moving smoothly.
Leadership & Project Management
5
Translating ideas, updates, and priorities clearly across clients, teams, vendors, and stakeholders.
Leadership & Project Management
5
Aligning multiple departments or contributors around shared goals, timelines, responsibilities, and execution plans.
Leadership & Project Management
3
Shaping product direction, requirements, priorities, and execution plans that connect user needs with business goals.
Leadership & Project Management
5
Coordinating external partners, timelines, deliverables, and communication to support successful project execution.
Leadership & Project Management
Sales & Client Strategy
Sales & Client Strategy
Skill Level
Description
Skill Category
4
Identifying opportunities, building relationships, and creating growth paths that support revenue expansion.
Sales & Client Strategy
3
Prospecting and opening sales conversations through direct outreach, qualification, and follow-up.
Sales & Client Strategy
4
Improving the end-to-end customer experience through clearer journeys, better systems, and thoughtful touchpoints.
Sales & Client Strategy
5
Mapping customer paths from awareness to retention so marketing, sales, and service efforts stay aligned.
Sales & Client Strategy
4
Strengthening customer relationships through proactive communication, value delivery, and retention-focused systems.
Sales & Client Strategy
4
Guiding prospects through consultative sales conversations, needs assessment, proposal development, and close.
Sales & Client Strategy
4
Leading sales activity, tracking pipeline progress, coaching execution, and improving revenue processes.
Sales & Client Strategy
Web & Digital Experience
Web & Digital Experience
Skill Level
Description
Skill Category
3
Improving website visibility through technical optimization, content strategy, keyword targeting, and search performance tracking.
Web & Digital Experience
4
Writing clear website copy that communicates value, supports SEO, and guides visitors toward conversion.
Web & Digital Experience
4
Planning website structure, messaging, user flows, and conversion points to turn traffic into leads or sales.
Web & Digital Experience
5
5
Skill Level
Description
Skill Category
5
Writing and arranging original music ideas for creative, branded, entertainment, or production-focused projects.
Creative & Production
5
Producing, editing, and refining music projects with attention to arrangement, sound quality, and final delivery.
Creative & Production
5
Recording, mixing, and optimizing audio for polished live, digital, and production-ready experiences.
Creative & Production
5
Designing and editing sound elements that support music, media, events, and branded experiences.
Creative & Production
5
Translating ideas, updates, and priorities clearly across clients, teams, vendors, and stakeholders.
Leadership & Project Management
5
Planning and executing digital campaigns across channels to increase visibility, leads, engagement, and revenue.
Growth & Marketing
5
Coordinating external partners, timelines, deliverables, and communication to support successful project execution.
Leadership & Project Management
5
Coordinating client work, timelines, deliverables, and communication to keep projects moving smoothly.
Leadership & Project Management
5
Creating automated workflows that reduce manual work, improve follow-up, and connect marketing and sales systems.
CRM & Automation
5
Aligning multiple departments or contributors around shared goals, timelines, responsibilities, and execution plans.
Leadership & Project Management
5
Mapping customer paths from awareness to retention so marketing, sales, and service efforts stay aligned.
Sales & Client Strategy
5
Managing social content, publishing, engagement, and brand presence across relevant social platforms.
Growth & Marketing
5
Creating email campaigns, nurture flows, and automations that improve follow-up, engagement, and conversions.
Growth & Marketing
5
Designing, implementing, and managing CRM systems that improve tracking, follow-up, pipeline visibility, and customer data.
CRM & Automation
5
Building repeatable marketing systems, processes, dashboards, and workflows that improve execution and visibility.
Analytics & Operations
4
4
Skill Level
Description
Skill Category
4
Building and optimizing paid social media campaign within Meta for lead generation, traffic growth and measurable campaign performance.
Growth & Marketing
4
Improving the end-to-end customer experience through clearer journeys, better systems, and thoughtful touchpoints.
Sales & Client Strategy
4
Guiding prospects through consultative sales conversations, needs assessment, proposal development, and close.
Sales & Client Strategy
4
Identifying opportunities, building relationships, and creating growth paths that support revenue expansion.
Sales & Client Strategy
4
Defining positioning, goals, channels, offers, and execution plans that support sustainable business growth.
Growth & Marketing
4
Using HubSpot to manage CRM structure, lifecycle stages, campaigns, automation, reporting, and sales follow-up.
CRM & Automation
4
Building and optimizing paid search campaigns for lead generation, traffic growth, and measurable campaign performance.
Growth & Marketing
4
Leading sales activity, tracking pipeline progress, coaching execution, and improving revenue processes.
Sales & Client Strategy
4
Strengthening customer relationships through proactive communication, value delivery, and retention-focused systems.
Sales & Client Strategy
4
Planning website structure, messaging, user flows, and conversion points to turn traffic into leads or sales.
Web & Digital Experience
4
Developing marketing strategies that connect audience insight, channel execution, conversion paths, and revenue goals.
Growth & Marketing
4
Building clear dashboards and reports that turn campaign, sales, and operational data into actionable insights.
Analytics & Operations
4
Writing clear website copy that communicates value, supports SEO, and guides visitors toward conversion.
Web & Digital Experience
3
3
Skill Level
Description
Skill Category
3
Digitally create and publishing creative assets and artworks across various digital and print mediums.
Creative & Production
3
Shaping product direction, requirements, priorities, and execution plans that connect user needs with business goals.
Leadership & Project Management
3
Coordinating marketing strategy and execution across multiple locations while balancing local needs and brand consistency.
Growth & Marketing
3
Prospecting and opening sales conversations through direct outreach, qualification, and follow-up.
Sales & Client Strategy
3
Improving website visibility through technical optimization, content strategy, keyword targeting, and search performance tracking.
Web & Digital Experience
Table view
Analytics
Analytics
Expertise Level
Description
URL
4
AgencyAnalytics is a reporting platform for building client dashboards that track SEO, PPC, social media, and marketing performance.
agencyanalytics.com
4
Google Analytics is a web analytics platform for measuring website traffic, user behavior, conversions, and marketing performance.
analytics.google.com
4
Google Search Console is a search performance platform for monitoring website visibility, indexing, queries, and technical SEO issues.
search.google.com
4
Looker Studio is a reporting platform for building interactive dashboards that visualize marketing, website, and business data.
lookerstudio.google.com
Business Systems
Business Systems
Expertise Level
Description
URL
Content Management System (CMS)
Content Management System (CMS)
Expertise Level
Description
URL
Customer Relatinoship Management (CRM)
Customer Relatinoship Management (CRM)
Expertise Level
Description
URL
Design/Creative
Design/Creative
Expertise Level
Description
URL
Enterprise Resouce Planning (ERP)
Enterprise Resouce Planning (ERP)
Expertise Level
Description
URL
Inventory Management
Inventory Management
Expertise Level
Description
URL
Social Platforms
Social Platforms
Expertise Level
Description
URL
Automation
Automation
Expertise Level
Description
URL
4
Make is a visual automation platform for connecting apps, building workflows, and moving data between business systems.
make.com
4
n8n is a workflow automation platform for connecting apps, APIs, and data with flexible low-code or self-hosted automations.
n8n.io
4
Zapier is an automation platform for connecting apps and building no-code workflows that move data and trigger actions.
zapier.com
Artificial Intelligence
Artificial Intelligence
Expertise Level
Description
URL
Email Platforms
Email Platforms
Expertise Level
Description
URL
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